If you're in the middle of the hunt for the prom outfit of your dreams and have started to find yourself gazing wistfully at galleries of stunning, one-off designer prom dresses, all of which have a price tag attached that's simply way beyond your budget, don't panic! There are plenty of brilliant bargains to be found on the high street, and with some imaginative accessorising – and even customising – you'll be in no danger of looking like anyone else (which is what many prom attendees fear when buying from a high street store rather than a specialist, independent retailer).
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In other words, don't write off high street prom dresses until you've actually taken a look at what's out there! We've got some gorgeous examples in our prom style gallery, including surprisingly cheap designer prom dresses, as well as plenty of intriguing alternatives to the usual prom styles (a floral sun dress, for example, can look totally fabulous when teamed with killer heels and statement jewellery). Designer prom dresses 2011 were all about high-low hems, bold prints and ruffles, and you can still find all these trends echoed on the high street – but with additional inspiration taken from the latest crop of designer prom dresses 2012: keep your eyes open for mermaid silhouettes and embellished belts – and get ready to be dazzled by even more beading and sequins than ever! Browse through the high street section of our fabulous style gallery and take your pick from a fantastic selection of off-the-rail and designer prom dresses uk wide, at prices that won't make your eyes water.